African School of Sales and Marketing (ASSAM) is an institution that provides knowledge and skills of the workforce in the profession of sales and marketing for career and business efficiency. A unique sales school that takes you through the process, psychology, and core value of sales. There are different course templates ranging from the Fundamental of Professional Sales to Advanced Selling Strategies. So, we accommodate all, whether you have zero skill or you are already a sales expert. The significance of ASSAM in the African market is to provide job-related skills and knowledge at a significant cost value, on the art of selling and marketing in any business and service field. The institute program of study will cover the following areas of industry; Manufacturing, Real Estates, Telecom, Corporate Professionals (i.e Medical Practitioners, Architects, Administrators, Project Managers, Civil Engineers etc), SME’s and MSME’s and Investment Portfolios